Publicity
Passenger Terminal EXPO Asia will be promoted to relevant exhibition visitors and conference delegates via a carefully planned and comprehensive marketing campaign. For the 2009 launch event this will include:
- Targeted direct mail and e-mail campaigns to companies active in the aviation sector
- Editorial coverage and advertising in an international portfolio of B2B publications that serve the aviation sector
- The online website: this will be promoted via advertising and direct mail, and will provide an online registration service